GOAL App - A new language learning app in partnership with Arsenal and Manchester City Football Club

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GOAL App - A new language learning app in partnership with Arsenal and Manchester City Football Club

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GOAL App emerged as an educational tool aimed at transforming the way children learn English. Born from the creative mind of an accomplished educator, the app evolved from successful exercise books into a dynamic digital format. Its unique selling point was an engaging language learning journey intertwined with the world of football.

As the lead product designer, I was tasked with bringing this ambitious project to life. My role was multifaceted – from conceptualising the app's layout and user experience to infusing it with elements from the partnering football clubs. Navigating through the challenges of working with a client new to the tech world, I took on the additional responsibility of educating and guiding them through the digital landscape.